Marketing Operations Professional
Bridging the gap between strategy and execution with scalable tech and operational excellence.
Get In TouchAbout Me
Marketing Operations Manager with 4+ years of experience, demonstrating proficiency in campaign management and execution, CRM platform administration, data analysis and hygiene, implementing automation solutions, and optimizing marketing processes. Adept at leveraging marketing technologies, AI, and problem-solving to enable streamlined operations and achieve measurable results. On track to achieve PMP designation with 2 years of experience managing projects.
Resume
Work Experience
Marketing Operations Lead
Bond Brand Loyalty | Toronto (Remote)
- Lead the end-to-end planning and execution of marketing strategies, overseeing budget tracking, resource allocation, and cross-functional alignment to drive organizational objectives.
- Oversee marketing projects from conception to completion, utilizing project management methodologies to mitigate risk and ensure timely delivery of campaigns and events.
Senior Marketing Operations Specialist
Loopio | Toronto (Full Remote)
- Oversaw and optimized Hubspot CRM operations, enhancing automations, emails, and reports.
- Refined contact database management and audience segmentation strategies, increasing data accuracy for effective campaign targeting.
- Coordinated with marketing and sales teams to provide thorough and complete journeys for leads to be effectively targeted and subsequently routed.
Marketing Operations Specialist
Quadient | Markham (Full Remote)
- Skillfully implemented a range of marketing technologies, significantly streamlining processes and reducing manual workloads.
- Managed large datasets to ensure data hygiene and compliance with global laws (GDPR).
- Developed comprehensive training programs and documentation for new tools and streamlined processes.
Areas of Expertise
Salesforce
Hubspot
Pardot
Zapier
Eloqua
Data Analytics
Google Analytics
AI Tools